Green Power
Matcha: the Green Tea with Supernatural Health Benefits
They say there is a time for everything under the heavens and for matcha, so it seems, that time is now.
In a world of overstimulation and energy crashes, matcha has emerged as a hero of our modern age, providing a clean green source of plant-based power to all.
To those who honour the old ways in Japan, the rise of this supreme green tea on the world stage has come as no surprise as in the East it had long been recognised that there is great power in matcha. Over centuries, ‘the Elixir of the Immortals’ revitalized the bodies and minds of Emperors, Samurai, Zen Buddhists, thinkers and students alike.
Now matcha is revitalizing the West, which has woken up to its extraordinary health benefits. Barely a day goes by without one new magazine, newspaper or website article extolling the virtues of drinking this vibrant and vivid green drink and amplifying its shimmering health halo. The list of matcha’s reported health benefits is extensive, glorious and green...
Drinking Matcha Increases Your...
Energy
Focus
Cognition
Calm
Immunity
Metabolism
Heart Health
Concentrated Chlorophyll
Matcha is the champion of green teas but what makes it so special?
The answer lies in the way that it is cultivated. Matcha is made by growing camellia sinensis tea plants under shade. This intentional shading process (which is also used to produce other Japanese speciality teas, such as Gyokuro) creates a low-light environment that deprives the shade-grown green tea leaves of sunlight and stresses them into increasing their umami content and higher levels of chlorophyll - the pigment that gives matcha its bright, vivid green colouring. After the shading process is complete, the tea leaves have all their stems and veins removed and are then stone-ground into super fine, vibrant green matcha. Regular tea does not undergo this process and this is what turbocharges the health benefits of matcha because, when you drink it, you ingest the entire leaf rather than just an infusion.
An Antioxidant Powerhouse
Antioxidants are the body's natural defence agents which are known to protect against free radicals, disease and the effects of physical stress on cells.
Green tea has always contained an abundance of antioxidants and far more than regular black teas, such as english breakfast tea. But incredibly matcha, not only contains significantly more antioxidants than any other green tea, but it contains more antioxidants than all other superfoods such as blueberries, dark chocolate and goji berries.
Matcha also contains higher levels of EGCG (Epigallocatechin Gallate), a specific catechin which has been reported to help protect the body against cancer, heart disease and viruses.
Clean Green Vitality
Like tea and coffee, matcha contains the natural stimulant caffeine. What marks it apart however is that it also contains L-Theanine, an amino acid which is known for its calming effects and reportedly benefits people diagnosed with ADHD and anxiety.
L-Theanine stimulates the production of alpha waves in the brain which reduces stress and anxiety and increases alertness and concentration. Whilst all green teas contain this glutamate, matcha contains much higher levels of L-Theanine as a result of being shade-grown.
The combination of caffeine and L-Theanine is extraordinary and makes matcha a delicious and powerful alternative to your daily cup of coffee. Like coffee, matcha will give you an energy boost but unlike coffee it won't overstimulate your nervous system and give you jitters or crashes. Instead matcha will give you a more balanced and sustained natural energy boost and increased focus for hours.
There is green power in matcha and if you so choose that green power is yours!
The Ghost Matcha Difference
Suitable for Vegans
Sugar Free
Gluten-Free
Non-GMO
With Green Power comes Green Responsibility
Believe in Ghost
Inspired by the ancient principles of The Way of Tea (chadō), we are honoured to bring you Japan’s best tasting and most potent organic matcha.
Ghost Matcha® Original is a first harvest, ceremonial grade matcha. We source it directly from the renowned Wazuka, Kyoto region of Japan, where it is shade-grown organically for 21 days and carefully stonemilled to perfection for us by our expert tea masters. With its umami-rich flavour and sweet chocolate notes, this is supernatural, best-in-class matcha that will delight all true connoisseurs of green tea.
